The benefits of a razor-sharp content marketing strategy

Develop and maintain your audience

First impressions make a difference in most walks of life, but especially when it comes to your content. As the average visitor to your website only sticks around for between 10 to 20 seconds, an eye-catching headline and introduction are imperative to your success. Plus, when your content offers genuine value, people will recall your brand positively and are more likely to visit again in the future. When you consider that content marketing delivers over 3 times more leads at a far lower cost than outbound marketing, getting it right only makes sense.

Spread your message on social media

The proliferation of social media makes it the ideal place to deliver your message. But doing so productively relies on creating thought-provoking content that people want to read and share. First Page Digital can help your business generate blog posts, emails and social media content that inspires, educates and converts. Don’t be one of those businesses with a huge follower count but no ‘likes’ on their posts. We can develop a content marketing strategy that attracts the perfect audience who will engage with your business and get the word out for you.

Build trust with your customers

In a world where the public has a general distrust in media and business, building a sincere relationship with your customers will help you outperform your competition. To do so effectively, you need a content marketing strategy that makes sense for your business. In many cases, that means focusing on your customers rather than simply trying to sell them on your product. By showcasing openness, avoiding clickbait and leading conversations on issues that matter to your customers, you’ll develop a reputation as a voice that’s worth listening to.

Generate high-quality leads

When people are engaged with the content you produce, they are far more likely to purchase your product either now or in the future. By creating compelling landing pages that are easy to navigate and provide valuable information, your eventual call-to-action has a much stronger impact on sales. Our data-driven practices and advanced metrics ensure we can deliver a comprehensive content strategy that will take your business to the next level.

Become an industry leader

Your business might be the best in the industry, but if people aren’t aware it exists, it’s never going to reach its potential. That’s why producing top-notch content is so important; as it builds authority in the eyes of your customers and helps you outmatch your competitors. Plus, when more people come to you to learn about your industry, you’ll rapidly rise up the search engine ranks. We lead this process by tracking content performance and using detailed reporting to ensure your customers see you as an industry leader.

Choose the content team that always delivers results

As one of Singapore’s largest and most trusted digital marketing agencies, our content marketing services have produced stellar results for well over a thousand clients. No matter the industry, our specialised content formula has shown time and time again to generate invaluable traffic. Increase sales and position your business as one that people trust and remember.

With more than 240 staff, First Page Digital has all the resources needed to see your content strategy through from the outset of the campaign until you get results. Throughout the process, we’ll be monitoring content performance and fine-tuning the nitty-gritty details so you get the most engagement for the lowest cost.

Whether you’re a small business or an international corporation, we work with you to create a myriad of specially tailored content that accomplishes your goals within your budget. Don’t believe us? Just take a look at what our clients have to say about our work. If you’d like to learn more about our suite of services, get in touch and find out how your business will start seeing the benefits immediately.

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Don’t just take our word for it. See what our clients are saying.

Christina Yu Influencer
Gem inc (HONG KONG)

FAQ By First Page Digital

Delivered through the likes of blog posts, social media and email, content marketing is about building a relationship between you and your customers. By creating relevant and informative content, your customers will understand the benefits of your business and develop trust. With the right strategy, content marketing leads to increased sales and greater customer retention.
Where SEO is a technical approach to increasing brand visibility, content marketing attracts the ideal audience through high-quality content. Across articles, blogs, social media posts, videos and a host of other mediums, your strategy will change depending on your specific marketing goals. However, a shrewd content marketing strategy works together with SEO to ensure your top-notch content gets discovered.
Irrespective of your industry, content marketing is an effective tool for both small and large businesses. The overarching strategy behind your content marketing plan might change depending on your budget and what you want to achieve, but the goal to increase brand trust and customer engagement remains the same.

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10 Must know digital marketing strategies that will save you $$$


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