30X ROAS and more is easily possible with Singapore’s highest rated Google Ads agency.
From start-ups to Fortune 500 companies, we work with brands to grow their revenue.
As a leading Google Ads agency in Singapore and Google Premier Partner, we understand the power of the platform, and can help you reap its benefits. With our expert Google Ads services, we can help you reach a wider audience than ever before, at a cost that won’t break the bank.
But that’s not all – we understand the importance of user intent, and can help tailor your ads to ensure maximum engagement and conversions. Plus, with real-time performance metrics, you’ll be able to see the results of your campaign immediately, allowing you to adjust your strategy on the fly.
At First Page, we’re more than just a Google Ads agency – we’re a partner in your company’s success.
With years of experience and a team of dedicated experts specialising in each sector of business, you can trust that your PPC campaigns will be in the best hands possible. We understand the platform inside and out, and can help you achieve a lower cost per click while still reaching your target audience effectively.
But that’s not all – at First Page, we prioritise transparency and communication with our clients. You can expect regular reporting on metrics such as ad spend, impressions, clicks, and conversions, as well as insights and recommendations based on the data we gather. And with each member of our team having run a minimum number of campaigns and having a certain level of experience, you can trust that you’re working with true experts in the field.
So if you’re looking for a top-rated Google Ads company in Singapore that puts your success first, scroll no further. Contact us today to see how we can help you achieve the best ROAS possible!
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Our team of experienced Google Ads agency specialists knows how to create ad creatives that are tailored to your target audience and designed to drive results. Whether you need ads for different formats or want to speak directly to your users, we can create ads that will resonate with your audience and encourage them to take action.
But that’s not all – we also offer ad extensions and other extra features to help your ads stand out from the competition. And with our expert Google Ads services, you can trust that your campaign will be optimised for maximum performance.
At our Google Ads company, we take a strategic approach to bidding, customised to meet the unique needs of our clients. We strive for cost optimisation and continuous improvement, and implement advanced bidding strategies such as target CPA, target ROAS, enhanced CPC, and maximise conversions. By doing so, we help you reach your desired audience and drive more qualified leads to your website.
But we don’t stop there – we also use negative keywords to prevent wasted spend and improve targeting accuracy, ensuring that your ad spend is being used efficiently and effectively.
With our effective Google Ads services, you can expect increased traffic to your website, higher conversion rates, and a higher ROI in your marketing campaigns. So if you’re ready to take your marketing efforts to the next level, contact our Google Ads agency in Singapore today!
✓ 100% transparent and in-depth reporting with actionable insights and expert recommendations.
✓ Unmatched and frequent performance milestones.
✓ We employ 100+ in-house performance marketers, paid search experts and social media specialists in our Singapore office.
✓ We are one of the rare (only 3% in the world!) top global agencies to achieve the Google Premier Partner title.
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Our Google-certified & award-winning specialists plan and execute your campaigns, ensuring optimal ROI.
Benefit from innovative campaigns crafted with the latest Google advancements, leading to enhanced leads, improved conversions, and a boost in sales.
Experience total transparency in budget allocation, supported by our wide-ranging experience with diverse businesses, from emerging startups to global corporations.
Our top-tier partner status means we test Google Ads features first, giving you a competitive edge.
At First Page, we can run a wide range of Google Ads campaigns to help meet your business’s unique needs. Some examples of the types of campaigns we can run include:
These are just a few examples of the types of Google Ads campaigns we can run. To learn more about our Google Ads services and how we can help your business succeed, contact us today!
We take a strategic approach to keyword research and selection for our Google Ads services. Here’s how we do it:
Through these approaches, we are able to perform thorough and effective keyword research and selection for our Google Ads campaigns.
Are you looking for ad copies that truly stand out and drive results for your Google Ads campaigns? At First Page, we take a creative and strategic approach to crafting compelling ad copies that speak directly to your target audience. Here’s how we do it:
At First Page, we understand the importance of measuring the success of our clients’ Google Ads campaigns. The metrics we use to evaluate campaign performance may vary depending on the specific campaign objectives, but some common metrics we use include:
By using these metrics and other relevant KPIs, we are able to measure the success of our clients’ Google Ads campaigns and make data-driven decisions to optimise and improve campaign performance.
If you’re looking for a Google Ads agency in Singapore that prioritises results and data-driven decision making, look no further than First Page. Contact us today to learn more about our Google Ads services and how we can help your business succeed!
To ensure that our clients’ campaigns are constantly improving, we have developed a comprehensive process for optimising Google Ads campaigns.
Our optimisation process includes analysing ad frequency, testing different ad copies, adjusting bids, testing different audiences, and bidding more on converting ads. By regularly testing and analysing different aspects of our clients’ campaigns, we can identify areas for improvement and take action to drive more results.
For example, we aim to improve the quality score of our client’s keywords by creating more relevant ad copies and landing pages, which can lead to lower CPCs and higher ad rankings. We also adjust bids to ensure that our client’s ads are showing to the most relevant audience while staying within their budget.
Furthermore, we regularly test different audiences to identify new opportunities for targeting and increase the reach of our client’s ads. Additionally, we increase bids on ads that are generating more conversions, helping to maximise ROI and drive more results.
By continuously improving and optimising our client’s Google Ads campaigns, we are able to drive more results and help our clients achieve their business goals. To learn more about our Google Ads services and how we can help your business succeed, contact our Google Ads agency in Singapore today!
We offer regular weekly or bi-weekly updates and monthly performance reports, depending on the specific needs and preferences of our clients. These reports provide insights into key metrics such as impressions, clicks, conversions, and cost per click (CPC), as well as any changes or optimisations that we have made to the campaign.
In addition to regular updates and reports, our clients also have access to our team of experienced Google Ads specialists in Singapore. We encourage open communication and welcome any questions or feedback from our clients, as we believe that collaboration is key to achieving long-term success.
As a Google partner with access to a Google account manager, we have access to the latest information and updates on Google’s policies and guidelines. This allows us to stay up-to-date on any changes or updates to the policies, and make any necessary adjustments to our clients’ campaigns to ensure compliance.
In addition to our familiarity with Google’s policies, we also have a rigorous quality assurance process in place to ensure that all ad creatives, landing pages, and other campaign elements meet Google’s guidelines. Our team of experienced Google Ads specialists reviews each campaign thoroughly to ensure compliance, and we work closely with our clients to address any potential compliance issues.
At First Page, we take compliance seriously and are committed to providing our clients in Singapore with the highest level of service and results-driven performance.
First Page’s Google ads team is helmed by industry veterans who have worked in PPC and specifically Google ads for years. They include talent from Google ads agencies of all sizes and from across the globe. Feel free to explore their profiles on our website.
Here are a few more reasons why you can trust us to run your Google Ads campaign:
As the biggest paid ads platform in the world, Google Ads ensures businesses across the spectrum attract their target market and boost conversions. By helping companies push their website to the top of the SERP, Google Ads delivers high-quality leads interested in purchasing your products and services. However, a successful PPC strategy requires in-depth planning to ensure your budget doesn’t go to waste. Fortunately, First Page’s talented team has a wealth of experience when it comes to leading powerful cost-per-click campaigns.
It might sound simple, but countless businesses fail to tailor their PPC campaigns to their company’s specific needs. However, our superior agency’s in-depth understanding of Google’s bidding system means we can identify the ideal keywords and outperform your rivals. As we look to enhance the Quality Score of your advertising strategy through data-driven research and cutting-edge search engine optimisations (SEO), we can attract a precise audience with a high chance of converting.
Ever wonder how those relevant Ads keep showing up on your Google search page? Well, it’s not magic. It’s Google Ads. At First Page, we insert our clients’ ads into users’ search results based on specific keywords that the client chooses. For example, if you’re a florist, you might bid on keywords like “flower delivery” or “buy flowers online.” When someone searches for those terms, your ad will appear in their search results. And when they click on your ad, they’ll be taken to your website.
With Google Ads, you only pay when someone actually clicks on your ad, so it’s a cost-effective way to reach potential customers. So next time you see an ad that’s relevant to your interests, don’t be too surprised. It’s just Google Ads at work.
As a Google Ads agency in Singapore, we are often asked about quality scores. Quality scores are important because they affect your ad rank and how much you pay per click. There are several factors that can affect your quality score, including the relevancy of your ad to your keywords, the quality of your landing page, and your click-through rate.
In addition, Google may also take into account historical data when determining your quality score. So if you have a long history of running successful campaigns with high click-through rates, you may be able to get by with a lower quality score than a new advertiser. Ultimately, there is no sure-fire way to guarantee a high quality score, but by keeping these factors in mind, you can help improve your chances.
The Google Ads auction is conducted in a very simple way. Every time someone searches on Google, the search engine looks at all of the ads that are eligible to show for that particular query. Then, it determines which ads are the most relevant and the highest quality, and it displays those ads in order of importance. The advertiser that has the highest quality ad and is willing to pay the most per click will have their ad displayed at the top of the search results.
The process may seem complicated, but it’s actually quite simple. Just remember that when you’re planning your Google Ads campaign, you need to make sure that your ad is high quality and relevant, or you’ll be wasting your money.
Every business must recognise that each Google Ads campaign is different. A successful campaign must respond to the precise needs of the client, yet this variable nature means the final cost can fluctuate significantly. For instance, some companies may wish to rank for highly competitive keywords, leading to higher costs for winning lucrative placements. However, if you partner with First Page, we’ll generate transparent projections of these costs, so you always know what to expect.
As every company’s digital marketing budget is different, we work alongside our clients to create a cost-effective and realistic strategy. Backed by our detailed approach to auction-time bidding, we can take advantage of contextual signals, such as time of day, location and device, to maximise your campaign’s ROI. Plus, we use extensive forecasting techniques to capitalise on holiday seasons and customer trends that lead to higher sales and reduced cost-per-click. Alongside our continuous analysis, we ensure your budget is being pushed to its limits at all times.
While an effective Google Ads campaign isn’t free, it’s entirely possible to generate incredible results even if you only have a small amount to invest in your strategy. However, understanding the latest optimisation techniques becomes particularly important, as you need to make every dollar work for your business. At First Page, our full service digital marketing agency in Singapore works alongside companies operating at every scale, meaning we can drive amazing growth even if you don’t have the same budget as the industry giants.
With the perfect optimisations, Google Ads can still be remarkably productive for businesses with less budget flexibility. If you’re launching a new product line or looking to promote a sale, a tailored Google Ads campaign will position your brand at the top of the SERP, ensuring you convert customers with greater speed and precision. Get started with a Google Ads campaign and see just how much success you gain from a highly optimised strategy.
Google Ads are widely used amongst online businesses because the platform ensures you can assess and adjust your campaign with highly effective results. However, the wealth of data available makes it difficult for inexperienced users to determine how best to level up their leads and conversions. So, where should you start? Click-through rate is a clear signal about whether your ads are delivering solid results, as this measures the percentage of people that click your ads after viewing them. If results are lacklustre, add more emotion to your copy or enhance your offer.
Cost-per-conversion is another insightful metric, as it reveals your Google Ads spending divided by the number of conversions achieved. If your budget is going to waste because you’re struggling to attract enough sales, your messaging or targeting might need a rethink. Meanwhile, it’s always a good idea to keep a close eye on analytics like impression share, return on ad spend and cost-per-action. Chat with the team at First Page to learn how we’ll get the most out of your budget.
Google Ads can be a confusing platform – but luckily, First Page is here to help! Google Ads campaigns are set up by creating an account and linking it to a Google Ads Manager account. From there, you’ll need to create your first campaign. You’ll need to set up your campaign budget, select your ad format, write your ad text, and choose your target keywords. Once your campaign is live, you can start tracking your results and making adjustments accordingly.
At First Page, we have a team of experienced paid ads specialists who are experts at optimising campaigns for our clients. We know how to get the most out of your budget and how to target the right audience so you can achieve your desired results.
Google Ads is perfect for e-commerce businesses looking to reach their target audience. With your most desired customers searching for products like yours each and every day, a targeted Google Display or Google Shopping campaign that grabs attention will change your fortunes forever. However, the approach you take to Google Ads will depend on the nature of your products and the ultimate goals of your business. If you’re unsure of the answer to these concerns, the experts at First Page can deliver an optimised campaign that reaches your targets.
The positioning of your e-commerce advertising campaign must respond to where your customers are located in the buyer journey. At the top of the funnel, you want to produce ads that make your target market aware of your existence and encourage them to consider your products. In the middle of the funnel, you must build interest in your offering and push them to take action. Finally, Google Ads aimed at the bottom of the funnel should involve emotive copy and convincing promotions that get people to commit to a purchase.
You might be wondering why a business would want to stop someone from clicking on their ads. However, keep in mind that the cost of targeting highly competitive keywords results in significant spending. This means you want to get the biggest bang from every click. However, experienced operators know that shady competitors can squander a rival’s budget simply by repeatedly clicking on their online advertisements. But is there anything you can do to stop this so-called ‘click fraud’? Fortunately, the answer is yes! Google has implemented a range of effective protections that filter these clicks automatically before impacting your budget.
To protect its advertisers, Google carefully tracks the IP addresses of users that click ads. This ensures the platform quickly identifies unnatural behaviour that doesn’t make sense for legitimate customers. Brands can also use the Google Ads platform to manually restrict certain IP addresses from viewing their ads. Plus, First Page has in-depth fraud detection software that ensures we can locate fraudulent clicks to ensure this unethical behaviour doesn’t hurt your campaign’s performance.
Targeting your competitors’ audiences can be an effective way to increase brand awareness and drive more traffic to your website. However, it’s important to do so in a strategic and ethical manner to avoid any potential issues.
One approach to targeting your competitors’ audiences is to use competitor keywords in your Google Ads campaign. By bidding on these keywords, you can potentially have your ads shown to users who are searching for your competitors’ products or services.
However, it’s important to ensure that your ads are not misleading or deceptive, and that they provide value to the user. Additionally, you should avoid using your competitors’ trademarks in your ad copy or landing pages, as this can lead to potential legal issues.
At First Page, we take a strategic and ethical approach to targeting competitor audiences, and we work closely with our clients in Singapore to ensure that their Google Ads campaigns are effective and compliant with Google’s policies.
One effective approach is to set a daily budget for your Google Ads campaign. This allows you to control your spending and ensure that you are not exceeding your budget. Additionally, you can use bid adjustments and targeting options to ensure that your ads are being shown to the most relevant audience.
Another strategy is to regularly review and analyse your campaign performance to identify areas for improvement and optimisation. By regularly testing and refining your ad copy, targeting, and bidding strategies, you can ensure that your campaign is effective and efficient.
At First Page, we work closely with our clients in Singapore to develop customised Google Ads strategies that are tailored to their specific business goals and budgets. We take a data-driven approach to optimisation and regularly provide insights and recommendations to help our clients get the most out of their Google Ads campaigns. Contact our top-rated Google Ads agency in Singapore today to learn more about how we can help you avoid overspending and drive results through effective Google Ads campaigns.
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