Managing a business with a Magento ecommerce platform means your revenue is directly tied to online sales, and in today’s digital world, more and more consumers are turning to the internet to find and buy the products they need. With 93% of all online experiences starting with a search engine and Google processing 63,000 searches per second, it’s absolutely vital that your target audience can find your products quickly and effectively. If they can’t, you’re losing money.
Search engine optimisation is a cornerstone of any successful Magento website. It plays a vital role in attracting new customers, fostering ongoing growth and increasing sales. But while anyone can implement basic best practice, it can be a mountain of work to develop and maintain a truly effective campaign. Google is constantly changing its search algorithm, Magento pushes its own updates and all the while your competitors are doing everything they can to draw customers away from your products and towards theirs.
What’s more, effective SEO isn’t just about ranking at the top of search results and getting as many clicks as possible. It’s also about making sure anyone who visits your website has a positive interaction with your business, is genuinely interested in your products and has the highest possible chance of converting from a simple click to a happy, paying customer.
The flexibility of Magento’s ecommerce platforms means we work with clients offering everything from small, niche selections of specialist products through to sprawling catalogues featuring thousands of items. A well-executed SEO campaign can have an incredible impact on businesses of any size, and at First Page our combination of experience, expertise and passion has made us Singapore’s go-to Magento SEO consultants. Our team works with more than 1,700 clients from around the world and continuously builds on our proven track record of unparalleled results.
By now you know the game-changing impact of improving your website’s search engine rankings, but what if SEO isn’t the right direction for you? Such is our confidence that we can get results for your business with a Magento SEO strategy, we proudly pledge to hit our first campaign targets for your ecommerce website within 90 days or work for free until we do. We passionately believe that you should never be forced to continue investing in a marketing strategy that doesn’t work, which is why we make this offer to each and every business that chooses our digital marketing agency.
There’s no one size fits all approach for an effective Magento SEO campaign, as each and every client is different. We start by going over your ecommerce website with a fine-toothed comb, gaining an in-depth understanding of the products you offer, who your key demographics are and how your customers are finding and interacting with your business. This preparation ensures we choose the most promising target keywords, plan the most effective campaign and drive results as quickly as possible through both on-page and off-page strategies. Once your website starts ranking for target keywords, it’s important to continue building on this early success. SEO is an ongoing process, whether it be to ensure you stay on the first page or identify new keywords we can target to further improve your organic traffic. We’re big on keeping you in the loop, too; as we monitor progress, reassess your campaign and set bigger and better goals, you’ll receive detailed reporting so you can see exactly how your Magento SEO campaign is making a difference.
We immerse ourselves in your website, checking every nook and cranny so your campaign is on the right track.
Top keywords and phrases relating to your products are identified and prioritised.
Key rivals are studied so we know their strengths, weaknesses and where they rank.
Content, category pages, product descriptions, website architecture and other on-page components are optimised.
New, high-quality backlinks are seeded to improve your authority in Google’s eyes.
We drive customers to review your products and share positive interactions.
Regroup and reevaluate the campaign on a regular basis to ensure ongoing success.
While a solid marketing strategy combines multiple channels, there’s nothing positive about pouring endless funds into traditional forms of paid advertising and relying on them to meet your objectives. Through our careful keyword selection, on-page and off-page tactics, rigorous reassessment and detailed reporting, we help you save on inefficient advertising techniques by delivering equal or better results through an increase in organic traffic – often in conjunction with a robust Google Ads strategy. As your Magento SEO consultant we don’t just want to help you generate clicks: we want to help you generate sales.
At First Page Digital, we take pride in offering our clients a full suite of digital solutions designed to build traffic, leads and sales. Our team is made up of the best and brightest digital experts in Singapore, who bring together in-depth knowledge and years of experience helping businesses with Google Ads, social media and content marketing, local SEO, international SEO, reputation management and more. No matter the type of service we provide to you, our priority is to help your business drive success and be competitive in the long term.
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