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Best SEO Courses, Training, And Certifications In Singapore

Best SEO Courses, Training, And Certifications In Singapore 10
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As digital marketing grows in importance, businesses need to ensure their marketers have the necessary skills and knowledge to take advantage of Search Engine Optimisation (SEO). While SEO can help companies improve their online visibility and ultimately grow their revenue, formal training is usually required to achieve these goals. 

Fortunately, Singapore has a wealth of certified SEO training opportunities for marketers looking to learn and gain expertise in this field. From globally recognised certifications to locally-tailored courses, marketers can find an option that best suits their needs and further sharpens their skills. In this guide, we will explore some of the best SEO courses, training and certifications in Singapore.

Get Certified: Sign Up For These SEO Training Courses in Singapore

Here’s an overview of the best places to learn SEO:

  1. Hubspot Academy
  2. Ahrefs Academy
  3. Yoast SEO Academy
  4. SEMrush Academy
  5. BrightLocal Academy
  6. Moz Academy
  7. Bruce Clay Inc.
  8. SE Ranking Academy
  9. Udemy
  10. Skillshare
  11. Coursera
  12. SkillsFuture Courses to Learn SEO in Singapore

 

1. HubSpot Academy

HubSpot has become a leading industry name when it comes to digital marketing and sales software. You can create a HubSpot Academy account to get access to an extensive range of courses, including their free SEO certification course

From keyword research to website optimisation, this course offers valuable insights that can be put to use right away. It covers the latest best practices in SEO, equipping you with the skills and knowledge to evaluate and improve your website’s SEO on an ongoing basis. Upon completion of this course, you will earn an official certification from HubSpot Academy.

HubSpot Academy also offers other certifications, such as content marketing and inbound certification courses

Hubspot Academy SEO Courses

Hubspot Academy SEO Certification Course

The HubSpot Academy’s SEO Training Certification Course is a comprehensive online program designed to teach the essentials of SEO. It provides an opportunity for learners to gain valuable insights and skills in search engine optimization, enhancing their ability to improve website visibility and performance in search results. This course is ideal for both beginners and advanced learners, offering a well-rounded education in the latest SEO strategies and best practices.

 

Provider Hubspot Academy
Course Name SEO Certification Course
Level Beginner-friendly
Duration 4.5 hours of on-demand video lessons and quizzes.
Cost Free. This is one of HubSpot Academy’s flagship free courses.
Instructor Rachel Sheldon & Matthew Howells-Barby
Course Page https://academy.hubspot.com/courses/seo-training

Hubspot Academy SEO II Certification Course

The HubSpot Academy’s SEO II Certification Course is an intermediate-level training program aimed at deepening the understanding of SEO strategies and techniques. It’s designed for individuals who already have a foundational knowledge of SEO and are looking to enhance their skills further. This course covers more complex aspects of search engine optimization, offering insights into sophisticated strategies for improving website visibility and performance. Ideal for professionals seeking to elevate their SEO expertise, this course is a valuable resource for advanced learners.

 

Provider Hubspot Academy
Course Name SEO II Certification Course
Level Intermediate
Duration 4 lessons, 14 videos, 4 quizzes, 2:21 hours
Cost Free
Instructor Rachel Sheldon
Course Page https://academy.hubspot.com/courses/seo-ii

2. Ahrefs Academy

With a reputation as one of the most comprehensive SEO tools on the market, Ahrefs offers a range of educational resources in Ahrefs Academy – an online school to help businesses and professionals optimise their online presence. In their SEO Course for Beginners, for example, you’ll learn the importance of SEO and get practical tips for keyword research and page optimisation. 

This free course is geared towards beginners and offers an easy-to-follow approach to link building strategies that will get you backlinks to your site. In just 14 lessons, you’ll have a solid understanding of SEO and be able to apply these principles to your own website. 

You can also go one step further and learn how to effectively utilise Ahrefs’ tools, data, and SEO metrics in their Ahrefs Certification Course. While a certification exam is not yet available, users can dive in and start learning right away. This course is a must-have for anyone serious about SEO

Ahrefs Academy SEO Courses

Ahrefs Certification Course

Ahrefs offers a comprehensive SEO Training Course designed for beginners, small business owners, and marketing team leaders. This free course aims to teach the fundamentals of SEO, including keyword research, on-page SEO, link building, and technical SEO best practices. With 14 lessons across 4 modules and a total length of 2 hours, the course is structured to provide a solid foundation in SEO. It’s taught by Sam Oh, VP of Marketing at Ahrefs, who brings over a decade of practical experience in SEO and digital marketing.

 

Provider Ahrefs Academy
Course Name SEO Certification
Level Beginner
Duration 14 lessons, 2 hours
Cost Free
Instructor Sam Oh
Course Page https://ahrefs.com/academy/seo-training-course

Ahrefs Certification Course

Ahrefs Certification Course teaches learners how to use Ahrefs’ tools, data, and SEO metrics to improve SEO. The course covers various aspects of SEO, including Ahrefs’ crawler and index, SEO metrics, and practical applications of Ahrefs’ tools like Site Explorer, Keywords Explorer, and Site Audit. It includes course modules such as “Calculating Backlink Metrics”, “Keyword Analysis: Is a Keyword worth Targeting?”, and “Configuring “Issues” in Site Audit”. The course is taught by Sam Oh who is the VP of Marketing at Ahrefs.

Provider Ahrefs Academy
Course Name Ahrefs Certification
Level Intermediate. Building upon the basics covered in the free SEO Training Course.
Duration 55 lessons, 7 hours.
Cost Included in Ahrefs Webmaster Tools or subscription plans.
Instructor Sam Oh
Course Page https://ahrefs.com/academy/certification-course

3. Yoast SEO Academy

Yoast is a widely recognised SEO plugin for WordPress websites, and its Yoast SEO Academy offers in-depth courses – both free and premium – on optimising websites for search engines. Among their free courses are SEO for beginners, WordPress for beginners, and Yoast SEO for WordPress plugin training. 

The free version is a good starting point for anyone looking to learn more about SEO. However, for those seeking a deeper understanding, the Yoast SEO Premium + academy will provide more in-depth training – with lessons covering all-around SEO, keyword research, SEO copywriting, site structure training, and more. 

While the premium courses do come with a price tag, the level of knowledge and the practical skills acquired through the training are highly valued in the field of digital marketing. Upon completion of a Yoast SEO Academy training course, you will be rewarded with a certificate of completion and a badge that can be displayed on your website or shared across social media platforms.

Yoast SEO Academy Courses

Yoast All-around SEO training

The All-around SEO training by Yoast is a comprehensive course designed for a wide range of audiences, from bloggers and online store owners to developers and marketers. This course aims to teach practical SEO skills, covering content creation, site structure, technical SEO, link building, email marketing, social media marketing, user experience, and accessibility. It’s suitable for people with varying levels of SEO knowledge, from beginners to those wanting to enhance their skills. The course includes over 3 hours of videos, quizzes, PDF files, a certificate, and a badge upon completion.

Provider Yoast SEO
Course Name All-around SEO training
Level Beginner
Duration 3 hours
Cost 99USD per year
Instructor Joost de Valk
Course Page https://yoast.com/academy/all-around-seo-training/

Yoast Ecommerce SEO training

The Yoast Ecommerce SEO training course is tailored for online store owners and marketers. It covers a range of topics including structured data, site speed, site structure, mobile optimization, and marketing strategies for online stores. The course, spanning over 2 hours, is designed to improve product visibility in shopping search results and overall SEO performance. It’s suitable for both beginners and those looking to enhance their ecommerce SEO knowledge.

Provider Yoast SEO
Course Name Ecommerce SEO training
Level Beginner
Duration 2 hours
Cost 79USD per year
Instructor Marieke van de Rakt, Joost de Valk, Chaya Oosterbroek
Course Page https://yoast.com/academy/ecommerce-seo-training/

4. SEMrush Academy

SEMrush is one of the most valuable marketing tools for digital marketers. It provides a comprehensive analysis of any domain or keyword, aiding businesses in their SEO, Pay-Per-Click (PPC), content marketing, and social media efforts. But what’s even more impressive is SEMrush Academy. 

SEMrush Academy provides extensive courses and certifications to help individuals and teams enhance their digital marketing skills. The best part? SEMrush Academy is entirely free. 

If you are a novice marketer, you can kickstart your SEO learning journey with their SEO Crash Course with Brian Dean. Brian Dean is a name synonymous with SEO expertise and innovation in the digital marketing world. He is not just an SEO expert but also the founder of Backlinko, which is now one of the most popular digital marketing resources online. 

Upon finishing this course, you can put your knowledge to the test with an exam. If you pass, you’ll receive a certificate to showcase your accomplishment.Apart from this SEO certification course, you can take your knowledge and expertise to the next level by pursuing other training courses. Courses like the Content-Led SEO with Brian Dean to Marketing Analysis and Where Theory Meets Practice with Fernando Anguloare are tailored for intermediate and advanced users as well as organisations who wish to deepen their SEO knowledge and proficiency. 

Semrush Academy SEO Courses

SEO Principles: An Essential Guide for Beginners

The “SEO Principles: An Essential Guide for Beginners” course by Semrush Academy is a comprehensive introduction to SEO for newcomers and those looking for a refresher. Taught by Kyle Byers, Director of Organic Search at Semrush, the course spans 55 minutes across 7 lessons. It covers the three main components of SEO: On-page, Technical, and Off-page SEO, along with fundamentals of keyword research. This free course provides practical insights and strategies, and upon completion, participants can earn a certificate from Semrush Academy.

Provider Semrush Academy
Course Name SEO Principles: An Essential Guide for Beginners
Level Beginner
Duration 1 hour 33 minutes
Cost Free
Instructor Kyle Byers
Course Page https://www.semrush.com/academy/courses/seo-principles-beginners-guide/

Crafting a Winning SEO Strategy: A Guide for In-House Marketers

The “SEO Strategy for In-House Marketers” course by Semrush Academy, taught by Kevin Indig, is tailored for senior and middle managers, and executives. This course offers a deep dive into crafting and implementing effective SEO strategies within organizations. It covers strategy creation, leveraging competitive advantages, and presenting plans to secure support. The course structure includes sections on SEO strategy basics, building and delivering your strategy, and presentation techniques. This comprehensive course is ideal for those aiming to make a significant impact in their company’s SEO efforts.

Provider Semrush Academy
Course Name Crafting a Winning SEO Strategy: A Guide for In-House Marketers
Level Beginner
Duration 8 hours 24 minutes
Cost Free
Instructor Kevin Indig
Course Page https://www.semrush.com/academy/courses/seo-strategy-for-in-house-marketers/

 

5. BrightLocal Academy

If you’re a business owner or agency professional looking to improve your local SEO game, you’re in luck. As a free online school, BrightLocal Academy is a fantastic resource designed specifically to teach you everything you need to know about local SEO – for free. 

With a wealth of experience under their belts, BrightLocal has created a range of tools and services to help businesses of all sizes take control of their local SEO strategies. Already, they’ve helped over 80,000 local marketers achieve success for their brands and clients.

With a wide range of courses to choose from, you will be able to explore topics in depth and learn valuable tips and tricks along the way. Plus, you can navigate between lessons and modules to focus on what you need when you need it, ensuring you get the most out of your time. At the end of each course, you can earn a certificate to display on your professional profile to demonstrate your knowledge and expertise in local SEO.

Brightlocal Academy SEO Courses

Complete Guide to Local SEO

The “Complete Guide to Local SEO” course by BrightLocal Academy is a free, beginner-friendly training program led by Greg Gifford, an expert in Local SEO. The course consists of 8 modules, 12 videos, and quizzes, with a total duration of 1.5 hours. It’s ideal for agency professionals and business owners new to local SEO, offering step-by-step instructions on optimizing for local search. Participants can also get certified by BrightLocal upon completion.

Provider BrightLocal Academy
Course Name Complete Guide to Local SEO
Level Beginner
Duration 1.5 hours
Cost Free
Instructor Greg Gifford
Course Page https://academy.brightlocal.com/course/complete-guide-to-local-seo

How To Clean Up And Manage Local Business Listings

The “How to Clean Up and Manage Local Business Listings” course by BrightLocal Academy, led by Claire Carlile Rees, is aimed at agency SEOs and small business owners. This free course focuses on identifying, cleaning up, and managing local business listings. It includes 4 modules, 7 videos, 4 quizzes, and an exam, totaling 1.5 hours. Participants learn practical skills for optimizing citations and get a chance to earn a BrightLocal certification.

Provider BrightLocal Academy
Course Name How to Clean Up and Manage Local Business Listings
Level Beginner
Duration 1.5 hours
Cost Free
Instructor Claire Carlile Rees
Course Page https://academy.brightlocal.com/course/how-to-clean-up-and-manage-local-business-listings

6. Moz Academy

With easy-to-follow lessons and expert instructors, Moz Academy offers a multitude of resources to help you develop your knowledge of SEO. What’s great about these courses is that they’re broken down into smaller, accessible sections so that you can learn at your own pace and on your own schedule. With hands-on activities included, you will have plenty of opportunities to apply what you have learnt. 

Whether you’re looking to brush up on your existing SEO knowledge or learn something entirely new, Moz Academy is definitely worth exploring. You can begin your learning journey for free or opt for the paid courses. 

For beginners, the SEO Essentials Certification Series is highly recommended, as it covers foundational information on keyword research, on-page optimisation, link building, and reporting. This certification course also delves into how search engines operate and how SEO can impact your website’s ranking. 

Moz Academy SEO Courses

SEO Essentials Certification

The “SEO Essentials Certification” by Moz Academy is a comprehensive, on-demand, instructor-led course spanning six parts. It offers in-depth SEO education, covering fundamental concepts, keyword research, page optimization, link building, and SEO reporting. Each section includes practical tasks, quizzes, and an exam, culminating in a Moz Certification in SEO Essentials. The course is suitable for anyone looking to learn and implement SEO efficiently, with a total commitment of about eight hours.

Provider Moz Academy
Course Name SEO Essentials Certification
Level Beginner
Duration 8 hours
Cost 595USD
Instructor Not Specified
Course Page https://academy.moz.com/path/seo-essentials-moz-certification

Keyword Research Certification

The “Keyword Research Certification” course by Moz Academy is a detailed program designed to enhance keyword research skills. It includes 5 parts and takes about 5-7 hours to complete. The course covers fundamentals of keyword research, understanding customer needs, creating keyword strategies, and tracking success. It’s suitable for SEO professionals and content-focused roles, providing practical knowledge with Moz tools, though applicable to other tools as well.

Provider Moz Academy
Course Name Keyword Research Certification
Level Beginner
Duration 6 hours on-demand + exams, 8 hours total
Cost 395USD
Instructor Not Specified
Course Page https://academy.moz.com/path/keyword-research-certification

7. Bruce Clay Inc.

Since its establishment in 1996, Bruce Clay Inc. (BCI) has been a driving force in helping websites rank higher in search engines. Over the years, they have expanded their services and expertise to provide clients with top-tier SEO services and consulting, PPC advertising management, content development, and social media marketing services. 

Moreover, BCI operates a comprehensive online training and membership site, SEOtraining.com. For those looking to master the art of SEO themselves, consider the intensive SEO Training course led by Bruce Clay. Through 15+ hours of instruction across 48 videos, this course offers the latest insights and techniques for achieving sustained success in the world of digital marketing.

Bruce Clay SEO Course

Bruce Clay SEO Classroom Training Course

The Bruce Clay SEO Training course offers comprehensive SEO education, available in two formats: online membership and classroom training. It spans topics from basic SEO principles to advanced methodologies, taught by industry veteran Bruce Clay. The course is rated highly for its in-depth content and practical approach, covering SEO, technical information, and digital marketing disciplines. It’s suitable for those looking to improve website ranking and organic traffic, with both online and in-person options available.

Provider Bruce Clay
Course Name Bruce Clay SEO Classroom Training Course
Level Beginner
Duration 3 Days
Cost Not Specified
Instructor Bruce Clay
Course Page https://www.bruceclay.com/seo/training-info/

The Bruce Clay SEO Training Membership Site

The Bruce Clay SEO Training Membership Site offers extensive, self-paced online training in SEO. The course, taught by industry veteran Bruce Clay, includes over 15 hours of instruction across 48 videos. It covers various SEO topics, technical information, and tested methodologies, integrating insights into digital marketing disciplines like AI. This course is constantly updated, providing lasting value and white hat methods for any digital marketer.

Provider Bruce Clay
Course Name Bruce Clay SEO Training Membership Site
Level Beginner to Advanced
Duration Over 15 hours
Cost 695USD per month
Instructor Bruce Clay
Course Page https://www.bruceclay.com/seo/training-info/

 

8. SE Ranking Academy

Drawing from their expertise in search engine behaviour, the team at SE Ranking launched the SE Ranking Academy, where they collaborate with industry experts to deliver a comprehensive guide on how to optimise a website for better search results. Their in-depth step-by-step approach breaks down the process into manageable chunks, ensuring that even those who are new to the world of SEO can understand and implement these strategies.

With an active subscription, you can have access to an array of courses related to SEO. Watch and review lessons at your own pace to ensure that you comprehend every detail before moving forward. Not only that, you get to take tests to assess your knowledge and track your progress, which helps you identify areas that need improvement. At the end of the course, you will receive a certificate from SE Ranking Academy

SE Ranking SEO Courses

SEO Basics: SEO Beginner Course

The “SEO Basics: SEO Beginner Course” offered by SE Ranking Academy is hosted by Jason Barnard. This comprehensive course is designed for digital marketers, SEO enthusiasts, content creators, and entrepreneurs. It includes over 6 hours of video lessons and 278 test questions, covering the full spectrum of SEO—from search engine mechanics to advanced tactics like link building and SEO analytics. The course is structured to provide a clear understanding of SEO fundamentals and practical applications. A certificate is available upon completion.

Provider SE Ranking Academy
Course Name SEO Basics
Level Beginner
Duration 6+ hours
Cost Free
Instructor Jason Barnard
Course Page https://seranking.com/academy/seo-basics.html

SEO Content Writing Course for Beginners

The “SEO Content Writing Course for Beginners” by SE Ranking Academy, hosted by Joe Williams, is a comprehensive guide on creating effective SEO content. The course, spanning over 2 hours and 43 lessons, covers the entire content creation cycle, from keyword research to content promotion. It offers practical insights into producing high-quality content that aligns with user intent and SEO best practices. This course is ideal for SEO and marketing managers, website owners, bloggers, copywriters, and content strategists. A certificate is available upon completion.

Provider SE Ranking Academy
Course Name SEO Content Writing Course for Beginners
Level Beginner
Duration 2+ hours
Cost Free
Instructor Joe Williams
Course Page https://seranking.com/academy/seo-basics.html

9. Udemy

Udemy, a popular online learning platform, offers an abundance of courses on various topics including SEO. Free courses are available, perfect for those who want to dip their toes into a subject without committing to a paid course. However, keep in mind that free courses do come with a few limitations. For instance, certification is unavailable for free courses

If achieving certification is your goal, it may be worth investing in a paid course. With that in mind, you can check out the SEO Training Masterclass 2023: Beginner To Advanced SEO by Alex Genadinik. With a wide variety of successful courses already under his belt, Alex brings his expertise to the table in this 17.5 hour course covering everything from search engine basics to creating a solid SEO strategy for your business. 

Through this Udemy course, you’ll learn how to optimise your website and will gain invaluable insight on how search engines work, including the ins and outs of Google and YouTube. The course also provides guidance on working with SEO on popular platforms such as WordPress, Shopify, and Wix. 

Udemy SEO Courses

SEO Training: Complete SEO Course & ChatGPT SEO Copywriting

The “SEO Training: Complete SEO Course & ChatGPT SEO Copywriting” on Udemy, instructed by Tomas Moravek, offers extensive training in modern SEO and copywriting techniques. The course, tailored for a wide range of learners, covers topics like AI-powered SEO, content creation, local SEO, and WordPress optimization. It includes 46.5 hours of on-demand video, downloadable resources, and interactive quizzes. This course is ideal for those looking to enhance their SEO skills, including using ChatGPT for SEO copywriting.

Provider Udemy
Course Name SEO Training: Complete SEO Course & ChatGPT SEO Copywriting
Level Beginner
Duration 46.5 hours on-demand video, 1 practice test, assignments, quizzes
Cost S$16.98 (originally S$98.98, 83% off)
Instructor Tomas Moravek
Course Page https://www.udemy.com/course/online-seo-training/

SEO Training: Google SEO, Mobile SEO, Content, WordPress SEO

The “SEO Training: Google SEO, Mobile SEO, Content, WordPress SEO” course on Udemy, rated 4.5 out of 5, offers a comprehensive learning experience in improving website ranking through various SEO techniques. It includes 4.5 hours of video content, articles, and resources, focusing on Mobile SEO, Google SEO, Local SEO, and WordPress SEO. Ideal for those with no prior SEO knowledge, it guides through improving site rank, using SEO for business growth, and implementing effective backlink strategies. The course is led by Ryan Breitkreutz and Phil Ebiner, combining expertise with real-world case studies.

Provider Udemy
Course Name SEO Training: Google SEO, Mobile SEO, Content, WordPress SEO
Level Beginner
Duration 4.5 hours on-demand video, 2 articles, 3 downloadable resources
Cost S$16.98 (originally S$78.98, 78% off)
Instructor Ryan Breitkreutz, Phil Ebiner
Course Page https://www.udemy.com/course/google-seo-course/

10. Skillshare

Skillshare offers a unique opportunity for individuals looking to expand their knowledge and learn new skills. This online learning community welcomes anyone to discover, take or teach a class within an extensive range of topics like SEO. 

Signing up is quick and easy, and you can explore classes before committing to a subscription. With the ability to watch videos, engage in discussions, and receive feedback on your projects, Skillshare provides a comprehensive learning experience.

Skillsfuture SEO Courses

Introduction to SEO: Tactics and Strategy for Entrepreneurs

The “Introduction to SEO: Tactics and Strategy for Entrepreneurs” course on Skillshare is a beginner-friendly resource, perfect for entrepreneurs looking to understand and apply SEO strategies to their businesses. While I couldn’t directly access the course details, it typically includes tactics for improving website visibility and ranking on search engines, practical strategies for optimizing content, and insights on how SEO can benefit entrepreneurial ventures. It’s designed to provide a strong foundation in SEO basics, tailored for business owners who wish to leverage SEO for growth and online presence.

Provider Skillshare
Course Name Introduction to SEO: Tactics and Strategy for Entrepreneurs
Level Beginner
Duration 1.5 hours
Cost $13 per month for Skillshare subscription
Instructor Rand Fishkin
Course Page https://www.skillshare.com/en/classes/Introduction-to-SEO-Tactics-and-Strategy-for-Entrepreneurs/681600915

SEO Audits – Learn How To Find & Fix The Most Common SEO Issues On A Website

The “SEO Audits: Learn How To Find & Fix The Most Common SEO Issues On A Website” course on Skillshare focuses on conducting SEO audits. This course is geared towards those looking to identify and address common SEO problems. The content likely includes methodologies for assessing various aspects of a website’s SEO performance and strategies for implementing improvements. This course is valuable for SEO professionals and website owners aiming to optimize their site’s search engine ranking.

Provider Skillshare
Course Name SEO Audits – Learn How To Find & Fix The Most Common SEO Issues On A Website
Level All Levels
Duration 1 hour and 58 minutes
Cost $13 per month for Skillshare subscription
Instructor Joshua George
Course Page https://www.skillshare.com/en/classes/SEO-Audits-Learn-How-To-Find-Fix-The-Most-Common-SEO-Issues-On-A-Website/1835065612

11. Coursera

Through partnerships with over 275 esteemed universities and businesses, Coursera delivers online learning opportunities that cater to the needs of individuals and organisations all around the world. Ranging from practical courses to job-ready certificates and degree programmes, there are plenty of options to choose from. 

You can enrol for free and start browsing through various SEO certification courses conducted by Google, Digital Marketing Institute, the University of Colorado Boulder, The State University of New York, and the University of California, Davis – to name a few. 

Coursera SEO Courses

Search Engine Optimization (SEO) Specialization By UC Davis

The SEO Specialization on Coursera is a comprehensive program designed to teach students various aspects of Search Engine Optimization. Although I couldn’t access the specific details, such specializations typically include courses on keyword research, SEO for different types of content, technical SEO, and strategies for optimizing both on-page and off-page elements. This program is likely to be suitable for beginners as well as those looking to advance their skills in SEO.

Provider UC Davis
Course Name Search Engine Optimisation (SEO) Specialisation
Level Beginner
Duration 3 months (10 hours per week)
Cost $39 per month or $399 per year
Instructor Eric Enge, Rebekah May
Course Page https://www.coursera.org/specializations/seo

Increase SEO Traffic with WordPress

The “Increase SEO Traffic with WordPress” project on Coursera is designed for individuals looking to boost their website’s search engine visibility using WordPress. This course likely covers practical strategies for optimising WordPress sites for higher search rankings, including keyword usage, content creation, and technical tweaks. It’s ideal for WordPress users, bloggers, and small business owners seeking to improve their site’s SEO performance.

Provider Coursera Project Network
Course Name Increase SEO Traffic with WordPress
Level Beginner to Intermediate
Duration 2 Hours
Cost $39 per month or $399 per year
Instructor Stacey Shanklin-Langford
Course Page https://www.coursera.org/projects/increase-seo-traffic-with-wordpress

12. LinkedIn Learning

At around S$27, LinkedIn Learning offers a comprehensive resource for professionals looking to develop and refine their skills. As a member, you’ll have access to an entire library of content that spans a range of fields and interests, including SEO. Plus, you can post the completed courses to your LinkedIn profile, showcasing your new skills. 

The platform also provides customised recommendations based on the skills you’re interested in, making it easy to tailor your learning experience.

LinkedIn Learning SEO Courses

 

 

SkillsFuture Courses to Learn SEO in Singapore

Besides the above-mentioned places to learn SEO, there is another option that is often overlooked – SkillsFuture courses. If you are looking for more ways to hone your expertise in SEO, this will be the next best resource for SEO training

Skillsfuture SEO Courses

In fact, Singaporeans aged 25 and above are eligible for SkillsFuture Credit, which can be used to reduce out-of-pocket expenses when taking up any course found on the MySkillsFuture portal. This makes it more affordable for individuals to pursue learning opportunities and upskill themselves. If you are interested to find out more, there are several SEO training courses available – all of which can be paid using SkillsFuture Credit:

1. KnowledgeHut

As a leading training provider, KnowledgeHut has established itself as a reliable partner in ensuring continued professional development among aspiring IT managers and executives. With a focus on bridging the skills gap and helping organisations drive business success, KnowledgeHut is committed to staying ahead of the ever-changing technologies in the industry. 

Check out their Search Engine Optimisation (SEO) training course where you can master the core principles of SEO. Priced at S$700, you will also acquire knowledge and skills to plan content to achieve long-lasting results.

Knowledgehut Skillsfuture SEO Course

Provider Knowledgehut Solutions
Course Name Search Engine Optimization (SEO)
Level Beginner
Duration 32 Hours
Cost $700
Instructor Lakshmi Nair
Course Page https://www.myskillsfuture.gov.sg/content/portal/en/training-exchange/course-directory/course-detail.html?courseReferenceNumber=TGS-2022016964

2. Tertiary Courses

Since its establishment in 2014, Tertiary Courses has been offering technical training and courses across different industries, providing individuals with the knowledge and skills needed for their professional development. As a subsidiary of Tertiary Infotech Pte Ltd, they have training centres in Singapore (headquarter) and Malaysia. 

In their Search Engine Optimisation for Small and Medium Enterprises, you can gain the skills and knowledge needed to manage and monitor SEO campaigns across various channels effectively. At S$688, you will know the steps to take to strengthen the online presence of your organisation – whether it’s optimising your on-page content or tracking Google Analytics dashboards. 

Tertiary Infotech Skillsfuture SEO Course

3. Genetic Computer School

Genetic Computer School offers a comprehensive range of short courses and certification programmes to help individuals develop their skills and stay up-to-date with the latest technological advancements. From Adobe to Office Productivity and Digital Marketing, their courses are tailored to suit the needs of today’s workforce. 

Their Workforce Skills Qualifications (WSQ) Search Engine Optimisation (SEO) – level 3 is divided into six sections, beginning with an in-depth analysis of how Google search engine works and what to optimise on your website. At S$520, you will be able to increase your website’s page ranking and improve your online presence.

Genetic Computer School Skillsfuture SEO Course

Provider Genetic Computer School
Course Name WSQ Search Engine Optimisation (SEO) – level 3
Level Intermediate
Duration 16 Hours
Cost $520
Instructor Linda Lim
Course Page https://www.myskillsfuture.gov.sg/content/portal/en/training-exchange/course-directory/course-detail.html?courseReferenceNumber=TGS-2020503853

4. Equinet Academy

Equinet Academy is a leading training provider that has earned a reputation for delivering quality learning experiences. Their team of seasoned professionals bring decades of experience to the table, allowing them to offer insights that are both valuable and actionable. Since their establishment in early 2013, their courses, events, and workshops have been attended by thousands of individuals, small business owners, and representatives from renowned companies.

Through their WSQ Search Engine Optimisation (SEO) Training Course, you will get a hang of the ins and outs of SEO. You will learn how to identify link building opportunities, use competitive SEO analysis tools, and create ROI-focused campaigns. At S$888, you will soon be well-prepared to oversee and manage your SEO campaigns with confidence.

Equinet Academy Skillsfuture SEO Course

Provider Equinet Academy
Course Name WSQ Search Engine Optimisation (SEO) Course
Level Intermediate
Duration 2 Days
Cost $888
Instructor Kevin Dam, Ian Ong
Course Page https://www.equinetacademy.com/seo-training-course-singapore/

5. Eagle Infotech

Composed of a team of accredited trainers, Eagle Infotech provides training that can cater to your learning needs and professional goals. Their Search Engine Optimisation Essential course, for example, will enable you to take on the challenges of keeping your organisation visible online.  

Throughout the duration of this course, you will master the art of keyword research, while implementing search engine methods to assess SEO performance. At S$700, this course will provide a professional foundation for managing search results and presenting SEO recommendations for elements and structures of websites and web pages.

Eagle Infotech Skillsfuture SEO Course

6. Ngee Ann Polytechnic

With a diverse range of courses and programmes, Ngee Ann Polytechnic aims to equip students with the skills and knowledge needed to succeed in any industry. But it’s not just the students who benefit – employees are given the chance to build fulfilling careers, with opportunities for professional growth and development. 

Delve into how search engines work and stay updated on the latest Google algorithm updates in their Search Engine Optimisation for Beginners course. At S$500, you will learn how to choose the right keywords and optimise your own website to achieve that coveted spot on Google’s first page. With all this knowledge at your fingertips, you can take your online presence to the next level.

Ngee Ann Polytechnic Skillsfuture SEO Course

Provider Ngee Ann Polytechnic CET Academy
Course Name Search Engine Optimisation for Beginners
Level Beginners
Duration 2 Days
Cost $540
Instructor Charlotte Ang
Course Page https://www.cet.np.edu.sg/courses/search-engine-optimisation-for-beginners/

How to Apply For SkillsFuture SEO Courses

To sign up for a SkillsFuture Credit Eligible course, follow these steps:

  1. Explore and choose an eligible course from the Course Directory.
  2. Register for the course with the training provider.
  3. Use your SingPass to log in to MySkillsFuture.
  4. Submit your claim within 60 days before the course start date.

Take note that the subsidy amount depends on the course and the applicant’s age. Singaporeans aged 25 and above can receive an initial credit of S$500. Those aged 40 and above are eligible for a higher subsidy of up to 90% of course fees under the Mid-Career Enhanced Subsidy.

Kickstart Your Journey Towards SEO Mastery

With that, we wrap up some of the best places to learn SEO! With the growing importance of SEO, acquiring the right skills and knowledge is crucial for professionals, entrepreneurs, and businesses in Singapore. To stay competitive in the digital realm, a plethora of SEO training and certification courses awaits you. Moreover, the SkillsFuture initiative makes it even more accessible for you to learn about SEO.

Now is the time to learn more about SEO and harness the power of search engines to drive traffic, boost online visibility, and grow your business in Singapore. Begin your journey by signing up for an SEO certification course that best suits your needs and objectives today. For more free SEO resources, view these SEO guides:

First Page is the best SEO company in Singapore (as ranked on Clutch’s list of SEO agencies), our SEO specialists have numerous years of experience working in all facets of SEO. Feel free to reach out to us if you have any questions or interesting SEO topics you wish for our team to cover.